
I’m Areeha Abubakar. I write website copy, SEO blogs and ghostwritten posts that resonate with your audience, and rank. Four years writing for agencies and their clients.
Based in Pakistan, here. Working worldwide.
[email protected]FreelanceAtlas ↗
Some of my work.
Case studies from my client work, with the client left unnamed. Open one for the brief, the readers, the strategy and the pages I wrote.
- Boat Rental Company SEO StrategyEvery boat and every kind of trip got a page of its own, written for the person booking it.
- Power Washing Company Local SEOA page for every service and every area served, each ending in a quote request.
- Mineral Rights Buyer Content StrategyA calm, plain-English explanation of the sale, from first question to signed offer.
- Laundry Service Local ContentEach service explained for the person who needs it, with pickup a click away.
- Home Bar Brand E-commerce ContentProduct and resource pages that sell the feeling, and answer the practical questions before checkout.
- Product Sourcing Company Website & BlogA website a first-time founder can follow, and a blog that answers what they search before they ask for a quote.
- Founder Thought Leadership GhostwritingWeekly posts and articles in the founder’s own voice, under their own name.
- The next one could be yours.[email protected]Start a projectWebsite copy, blogs or ghostwriting. Email is fastest.
Journey.
Where my words have gone: an agency’s client list, direct clients, my own byline, and plenty of pages under other people’s names.
- Agency workMost of my agency work came through a US web agency that runs websites and SEO for local businesses.
- SEO strategy for a boat-rental company on two Texas lakesA page for every boat, every occasion and every lake, written for the person booking it.Organic clicks a month291→1k
- Local SEO for a power-washing companyService pages and a page for every area served, so nearby homeowners find the right one.Organic clicks a month92→341
- Content strategy for a mineral-rights buyerAn unusual sale, explained calmly for landowners selling for the first time.Organic clicks a month143→392
- Local content for a laundry serviceFive services, five kinds of customer, each with its own page and its own next step.Organic clicks a month214→578
- E-commerce content for a home bar brandProduct pages that sell the evening, and guides that answer the practical questions.Organic clicks a month632→1.7k
- Direct clientsCompanies that hire me directly.
- Website and blog for a product-sourcing companyA complicated service made simple for first-time founders, and a blog built on their questions.Organic clicks a month74→1,093
- Articles under my own byline for a platform built for freelancersGuides on finding clients, pricing, taxes and tools. All 27 are in Notes.
- And the work that carries someone else’s name.
- Thought leadership ghostwritten for foundersWeekly posts and articles in the founder’s own voice, under their own name.Followers2.3k→9.1k
Kind words.
What clients say about working with me: agencies, founders and the businesses whose pages I write.
“She understood that a bachelorette group and a family of five are not the same customer. Every page reads like it was written for the person booking, and our weekends started filling up earlier.”
“We hand her a client list and get on-brand content back on schedule, every month. Our clients think we have a much bigger writing team.”
“We went from one generic services page to a page for every neighbourhood we cover. Calls started coming from areas we had never heard from before.”
“People tell me my posts sound exactly like me. For a ghostwriter that is the whole job, and she gets it right every week.”
“Our business is hard to explain and easy to distrust. She made it clear and calm, and landowners now come to the first call already understanding the offer.”
“She turned a complicated service into pages a first-time founder can follow. The blog went from an afterthought to where most of our leads start.”
“The copy finally sounds like us: friendly, clear, and it answers the questions people used to call about.”
“Product pages that sell the feeling, not just the specs. Exactly what a premium product needs.”
Notes.
Articles published under my own name on FreelanceAtlas: finding clients, pricing, taxes and the tools freelancers work with.
- Gear & SetupStanding Desks for Freelancers: Worth It or Overhyped?Standing Desks for Freelancers: Worth It or Overhyped?
- Getting StartedHow to Become a Freelance Graphic Designer in 2026How to Become a Freelance Graphic Designer in 2026
- Gear & SetupBest Office Chairs for Freelancers Who Sit All DayBest Office Chairs for Freelancers Who Sit All Day
- Money & FinanceHow to Get Paid as an International Freelancer: Wise, Payoneer, and the Real CostsHow to Get Paid as an International Freelancer: Wise, Payoneer, and the Real Costs
“I make sure your content resonates with your audience, and ranks.”
Four years writing website copy, SEO blogs and ghostwritten posts for agencies and their clients.
Before I write a word, I work out who is reading and what they searched to get there. Your readers get words that feel written for them. You get pages that show up when they search.
Most of it goes out under someone else’s name, which is how it should be: the brand’s voice, not mine.
- A US web agencyContent and SEO for its client websitesAgency
- A product-sourcing companyWebsite content and the blogClient
- A platform for freelancersWebsite content and bylined articlesClient
- Founders and executivesGhostwritten posts and articlesUnder NDA